The Launchpad 🚀

Minimalist design. Maximum clarity.

Start Simple. Look Credible. Get Sales.

Investment: Starting at $795

5.0★ Google Reviews | 700+ builds | 20+ yrs | No outsourcing
Chris Willitts - Freelance Web Designer

Most people don’t need a big website.

They need something that looks clean, loads fast, and makes them easy to trust that’s what this is.

Small website. Big credibility transformation.

What Is Launchpad?

Same Standards. Smaller Scope.

Launchpad is not a lower quality website. It is a streamlined version of my full service. You save by limiting the scope, not lowering the standard.

You still get thoughtful structure, clean design, mobile first execution, and direct access to me. You simply do not pay for extra pages, complex features, or work your business does not need yet.

Simple by design. Not by limitation.

How This Works

(so you don’t get burned)

  • Written scope (1 page) with clear pricing + timeline
  • Direct with me (no outsourcing)

  • No-ghosting policy: you get my cell + email progress updates until launch

  • Verify me anytime: “Portfolio” + “Expertise” top-right menu + Google Reviews

  • Two simple invoices: Project Start Retainer and completion payment

  • Project Start Retainer: Your retainer reserves your place in my schedule and covers the planning, setup, and preparation that begin immediately. For that reason, it is nonrefundable once work begins. If your timing changes, the amount can be applied as a service credit according to the terms in your proposal.

    How the retainer works

Built for a Clear First Step

Some clients have no website yet. Others have one that no longer earns trust. The result is the same: good prospects leave without reaching out.

Launchpad is for businesses with a focused offer that need a clean, credible way to get online or replace a weak first impression.

It is a fit if you:

• Need one clear page
• Want to look legitimate fast
• Have a simple offer and one primary call to action
• Want room to expand later

It is not a fit if you need:

• Multiple service pages
• Complex booking
• Memberships or portals
• Custom application features

The Launchpad includes:

  • One mobile first scrolling website
  • Opening hero section
  • Three core sections: Offer, Proof, and Contact
  • Contact form or click to call
  • Basic on page SEO
  • Speed and security essentials
  • Direct communication with Chris

Starting at $795 (Typical project $950)

The Phone Test

Your mobile site is your handshake now.

Most prospects will meet your business on a small screen while distracted.

If the page is slow, cramped, or unclear, they will not work harder to understand it.

Launchpad is built mobile first, with:

  • Readable spacing
  • Clear headlines
  • Thumb friendly buttons
  • Fast, lightweight pages
  • One obvious path to contact

Open your current website on your phone and give it 10 seconds.

Is it obvious what you do?
Why someone should trust you?
What they should do next?

Selected brands and organizations I have worked with:

Get Launched 🚀

Most new businesses do not need a huge website.

They need a strong first impression, clear messaging, a simple way for people to reach out, and a setup that does not become a mess later.

That means:

  • less decision fatigue,
  • less back-and-forth,
  • and a faster path to looking like a real business people can trust.

What You Get

Launchpad → Simple, Clean, Polished

  • 1-page site (less is more)
  • Clean structure (Offer / Proof / Contact)
  • Fast, lightweight build (mobile-friendly)
  • Direct communication (you work with me)

Starting at $795 (Typical project $950)

Scope of Work

  • One conversion-focused page (mobile-first + clean layout)
  • Up to 3 core sections on one scrolling page.
  • Simple brand polish (fonts, spacing, color discipline — clean signal)
  • Clear section flow (headline → offer → proof → CTA)
  • Contact / lead capture (form or click-to-call + email)
  • Speed + security essentials (no bloat, no junk plugins)

You Provide (to keep this fast + affordable)

  • logo (or business name styling)
  • 3–8 photos (no worries if there’s none)
  • basic details: about, services, contact info

“Chris made it simple. No upsell games, just a clean site that finally explains what we do.”

— Walter Sutherby

Good Work Should Not Look Ordinary

“Our old site made us look cheaper than we are. The new site finally matches the quality of our work and it’s helped us attract better paying clients. Now, we’re  proud to send people to our site. Goodbye mediocre.”

— Jason Rutherford

My Process

01. Quick Intake

Tell me what you do, who you serve, and what action visitors should take.

02. Structure First

I organize the page so visitors move from curiosity to trust to action.

03. Design and Launch

I build the visual direction, refine it within scope, and prepare the site for launch.

Design Direction Promise

You will see the visual direction before the full site is completed.

If the first direction does not feel right, I will refine it within the agreed scope before moving forward. Don’t worry, I got you.

You will also receive written pricing, scope, and timing before the project begins, so there are no surprise charges or moving goalposts.

Clear expectations. Direct communication. No disappearing act.

FAQ

Q: What’s included in the Launchpad?
Launchpad is a streamlined one-page build with a capped scope: you get up to 3 core sections on a single scrolling page, plus lead capture and the essentials (speed/security + basic SEO).

Q: I found you on Craigslist. Is Launchpad the same quality as your other builds?
Yes. Same standards, same build quality, same designer. Launchpad is smaller scope… not lower quality. Think “studio apartment version”: compact, but done right.

Q: How long does it take?
Most Launchpads are done in 5–10 business days once I have your content.

Q: What platform is this built on?
WordPress or Shopify depending on fit: I’ll recommend the sensible option.

Q: Can I upgrade later?
Yes. This is built as an on-ramp (Phase 1). When you expand, we build Phase 2 without starting from zero.

Q: Do you offer hosting / maintenance?
Yes, I can provide both. Also, if you already have hosting, I can work with that too.

See My Work

Want to verify my style & designs?

Use the top nav to view my portfolio and reviews. Launchpad is the streamlined version of that same approach: built fast, capped scope, clean quality.

View Homepage

Ready to Launch?

Answer seven quick questions and I’ll personally review your project.

You’ll receive:

  • A clear recommendation
  • A firm quote
  • A written scope
  • An estimated start date
  • The next step if we are a good fit

No pressure. Just a clear answer from the person who will build your site.

Seven quick questions | Personal reply from Chris | No obligation