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The Launchpad 🚀

Minimalist design. Maximum clarity.

I fix the “nice site, no sales” problem.

5.0★ Google Reviews | 700+ builds | Ross Business (U of M) | 20+ yrs
Direct-to-founder. No outsourcing. Agency-grade polish without agency prices.


If you need a strong web presence, this is your on-ramp.

Launchpad Investment: $750–$1500 (most land at $950)
Typical timeline: 5–10 business days (rush available)

Chris Willitts - Freelance Web Designer

The Problem: The Silent Leak

Websites don’t usually fail overnight… they drift. The design falls behind, the message gets muddled, and your best leads disappear in silence.

If your site is “nice” but the phone isn’t ringing, it’s failing at the one job that matters. This Launchpad is the “Digital Plug” for that leak.

Why this isn’t a $300 Craigslist special?

On Craigslist, you are surrounded by “pixel-pushers” charging $300. The table below will illustrate my added value and why I cost more.

Who This Is For

This is a fit if you:

  • need a clean online presence fast
  • want to stop losing leads due to “I’m not sure what you do”
  • have a simple offer and want one focused page that sells it
  • want something you can upgrade later without rebuilding from scratch
  • found options on Craigslist, but none felt clear, credible, or “done right”

This is not a fit if you:

  • need 5–10 pages, complex menus, or lots of services
  • need heavy custom features (membership, complex booking, portals)
  • want “a bunch of design stuff” without conversion structure

The Launchpad (1-page) includes:

  • One conversion-focused page + lead capture

  • Clean brand polish + clear section flow

  • Basic SEO + speed/security essentials

Not included:

  • Multi-page sites, complex menus, advanced features

  • Custom apps/memberships/portals

  • “Unlimited revisions” (scope creep)

Pro tip: On Craigslist, always audit their site first. If a designer’s own homepage feels dull, outdated, or confusing, don’t expect yours to be any different. It’s the most honest portfolio.

What You Get

The Launchpad is a streamlined build: up to 3 core sections (think: ~3 pages worth of content) on a single scrolling page.

If you need 4+ sections (or multiple services/locations/menus), that’s a larger build lane — I’ll quote it accordingly so it stays clean and high-quality.

Included in the One-Page Launchpad

  • One conversion-focused page (mobile-first + clean layout)
  • Up to 3 core sections (roughly 3 pages worth of content) on one scrolling page.
  • Simple brand polish (fonts, spacing, color discipline — clean signal)
  • Clear section flow (headline → offer → proof → FAQs → CTA)
  • Contact / lead capture (form or click-to-call + email)
  • Basic on-page SEO (titles, meta, headings, image alt, indexable setup)
  • Speed + security essentials (no bloat, no junk plugins)
  • One revision round (tight + efficient)

You provide (to keep this fast + affordable)

  • logo (or business name styling)
  • 3–8 photos (or I can use clean stock images)
  • basic details: services, areas served, contact info
  • any reviews/testimonials you already have

Optional Upgrades

Add-ons (only if you need them):

  • Copywriting help / rewrite: +$150–$350
  • Logo cleanup / mini brand kit: +$150–$400
  • Extra revision round: +$100
  • Second page (Pricing / About / Services): +$350–$650
  • Google Business Profile tune-up: +$200
  • Rush build (48–72 hrs): +$250–$500 (depending on complexity)

If you need the full ecosystem, I’ll put together a premium package.

Let’s Dance!

A mediocre website can only communicate one thing, “mediocrity.” Yes, people will always judge a book by its cover. Please watch this clip and meet someone who helps create excellence.

“Before Chris, we looked like a ‘budget’ brand. Now, our website signals premium value, and the numbers reflect it: $40k in sales in our first month after the overhaul.” — Amanda Siner

My Process

How it works

1) Intake (5 minutes)
You tell me what you do, who you serve, and what action you want people to take.

2) Structure first
I build the flow that gets a stranger from curiosity → trust → action.

3) Design second
Minimalist, modern, clean. Your site should signal competence in under 10 seconds.

4) Revision + launch
One revision round, then we publish.

Risk-Free Guarantee

My Promise to You

Design Direction Guarantee: If you don’t like the direction after the first draft, I’ll revise it… it’s that simple. No pressure, no weirdness.

FAQ

Q: What’s included in the Launchpad?
Launchpad is a streamlined one-page build with a capped scope: you get up to 3 core sections (think: ~3 pages worth of content) on a single scrolling page, plus lead capture and the essentials (speed/security + basic SEO).

Q: How long does it take?
Most Launchpads are done in 5–10 business days once I have your content.

Q: What platform is this built on?
WordPress or Shopify depending on fit: I’ll recommend the sensible option.

Q: Can I upgrade later?
Yes. This is built as an on-ramp. If you expand, we build Phase 2 without starting from zero.

Q: Do you offer hosting / maintenance?
Yes — optional. If you already have hosting, I can work with that too.

Q: Can you do $750?
Sometimes—if we keep it lean. Only if the scope is extremely minimal and basic. Most builds land at $950 because it keeps the quality where it needs to be.

Q: Why shouldn’t I just use a $500 site or Wix / Squarespace?
You could. But a $500 site is a generic “business card” (at best). It just sits there. My websites are like a Smart Sales Team with a mastery of human behavior.

Cheap sites are usually slow, hard to use on mobile, and hemorrhage leads quietly. When you’re losing $500-$5,000 a week in missed revenue, that “cheap” site becomes the most expensive mistake you’ll ever make.

See My Work

Want to see my portfolio and full approach?

You can explore my main site here: View ChrisDesignedThis.com

Need more than one page / want the full brand-first build?

Get a full build quote →

Get Your Launchpad 🚀

A clean 1-pager (3 sections) designed to make you look like the obvious choice.

Next: 7 quick questions → I reply with quote, scope, timeline + next step.